Engel bazen…
The barrier is sometimes just a road. Due to roads that are not planned according to their needs, our disabled friends are pushed outside the daily life. Are you aware?
McCann Erickson İstanbul’un yaratıcı fikir ve uygulamaları öncülüğünde oluşmaya başlayan Engelleri Kaldır‘ın yeni kampanyası, Universal McCann, 41? 29!, Gökçe Erenmemişoğlu, Ströer, Wall, Büyük Baskı Merkezi’nin iş birliktelikleriyle, tüm Türkiye’de açıkhava, basılı mecralar, TV ve internet üzerinden dikkati engellilere değil, engellere çekmeyi hedefliyor. 3 Aralık 2009 tarihinde mecralarda yerini alacak olan kampanya, 31 Ocak 2010 tarihine kadar devam edecek. Devam işleri içeride.
The barrier is sometimes just a toilet. Due to the lack of toilets that are specifically designated for their needs, our disabled friends run into many frustrating moments during the course of their day. Are you aware?
The barrier is sometimes just a drain. Due to the lack of walking areas specifically designated for them, our disabled friends are pushed outside the social life. Are you aware?
A: McCann Erickson Istanbul • YY/CD: Uğur Çakır • AYY/ACD: Oktar Akın • SY/AD: Fırat Yıldız • RY/CW: Deniz Tan • MS/AS: Yağmur Erengül • F/P: Gökçe Erenmemişoğlu • R: Gökçe Erenmemişoğlu, Fırat Yıldız
FIRAT YILDIZ
Founder of Elma+Alt+Shift, Creative Partner at Madam Martha UK, Blogger, Painter