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Grohe Germany "The Giant Shower Head"

Banyo armatürü markası olan GROHE, Frankfurt’ta Almanya’nın en büyük çeşmesinin yer aldığı Walther-von-Cronber-Platz adlı meydanda sloganı olan ‘Enjoy Water’ı hayata geçirmiş. Yeni duş başlığı serisini tanıtmak amacıyla bar, restoranlar, ofis, 24 katlı bir otel ve alışveriş merkeziyle çevrili alan, 3D bir görsel ile devasa bir duş başlığına çevrilmiş.

GROHE Deutschland is the leading provider of premium bath faucets and showers, worldwide. As such the companies slogan is: Enjoy water. Located in the center of Frankfurt city square Walther-von-Cronber-Platz is the biggest fountain in Germany, surounded by bars, restaurants, a huge shopping and office building and a hotel building with 24 floors. A giant size 3D floor graphic around the fountain is created to transform it into a gigantic shower head.
via

Advertising Agency: Publicis, Frankfurt, Germany
Executive Creative Director: Stephan Ganser
Creative Directors: Nico Juenger, Konstantinos Manikas
Creatives: Merlin Kwan, Konstantinos Manikas
Illustrator: Merlin Kwan
Photographer: Merlin Kwan

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Founder of Elma+Alt+Shift, Creative Partner at Madam Martha UK, Blogger, Painter