Geçen seneki muhteşem Lurpak “Kitchen Oydssey” filmini hatırlarsınız. W+K, Londra imzalı bu filmden sonra, bu sene de yine farklı bir yönetmenle nefis bir kampanya filmine imza atılmış. Kamera açıları, kullanılan sebzelerin renkleri (mesela kırmızı lahananın kesilme sahnesi kesinlikle çok iyi) , jingle, senaryo ve yönetim dört dörtlük. Yönetmen Dougal Wilson‘ı, sanat yönetmeni (reklam filminin) Andy Kelly’i ve editör Joe Guest‘i saygıyla selamlıyorum.
Continuing the brand’s theme, begun in last year’s Kitchen Oydssey, of transforming everyday ingredients into a gourmet experience, Wieden + Kennedy London’s latest spot for Lurpak features mouthwatering veggies in a array of gorgeous colors. The spot, directed by Dougal Wilson at Blink, is narrated/sung by Rutger Hauer. And in fact, with the help of past collaborators such as editor Joe Guest and art director Andy Kelly, Dougal makes it look downright spectacular.
Advertising Agency: Wieden+Kennedy, London Creative Directors: Dan Norris, Ray Shaughnessy Director: Dougal Wilson Production Company: Blink Executive Producer: James Bland Produced by: Ben Link Production Manager: Ellie Britton DOP: Stephen Keith-Roach Art Director: Andy Kelly Costume Design: Michelle May Editor: Joe Guest Editing House: Final Cut Post Production: Moving Picture Company Agency Producer: Anna Smith Music: Michael Russoff Sound: Wave