Zombi gibi hissediyorsanız yogaya gidip hayata dönme zamanı gelmiş demektir. Vancouver’da Yoga Outreach adlı kuruluş, imkanı olmayan insanlara yoga desteği sağlıyor. YouTube videosu ve posterler ile desteklenen kampanyanın söylemi ise hayata geri dön anlamındaki “Come Back to Life”. Yaratıcı ajans: John St, Toronto

Are you feeling like a zombie? If yes, you probably need to come back to life with yoga lessons! Yoga Outreach is a Vancouver based registered charity focused on identifying, developing and delivering healing and life-affirming yoga programs to people who can not directly access these resources. Yoga Outreach is running a special fund raising program, the “Reach Out for Yoga Outreach Challenge”, promoted with a Youtube and poster advertising campaign featuring the undead. Zombies rediscover flexibility and life with the tag line, “Come Back To Life”. Creative agency: John St, Toronto